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Aurora Flores is a journalist/educator and cultural activist residing in East Harlem. Email:aurora@aurora-communications.com Considered a 21st century Renaissance woman, Aurora Flores is a musician, writer, producer and activist. Raised in a musical family where her grandfather played plena and aguilnaldos on the accordion, her father wrote songs, her mother sang while her brother plays percussion she started as a classical musician playing violin, guitar and bass while singing in the school and church chorus before recording her first album at 15 with the Manhattan Borough Wide Orchestra as head of the bass section while studying bass privately with Frederic Zimmerman. She went on to become the first Latina editor of Latin New York Magazine in 1974 later becoming the first female music correspondent for Billboard Magazine from 1976 to 1978. During this time she sang in the bands of Cortijo & Maelo y sus Cachimbos as well as a few local groups. She attended the Columbia School of Journalism before breaking into mainstream journalism writing and reporting news for television, radio and print before starting a family and her own public relations agency, Aurora Communications, Inc in 1987. With thousands of articles to her name, Aurora Flores organized her own septet in tribute to the music of Rafael Cortijo and Ismael Rivera called Zon del Barrio featuring some of her own original compositions while showcasing the vocal talents of "Papote" a young sonero from the lower east side who, while living in a hip-hop world, has embraced the polyrhythms of his Afro-Boricua ancestry. Flores continues to write for various mainstream newspapers and magazines while teaching a Latin music history course and lecturing on the roots of the music. A cultural consultant, she has written bilingual tunes for the hit children's show, Dora, the Explorer and conducts tours of East Harlem in a cultural, political and socio/economic content. She can be seen singing alongside Tito Puente in the Edward James Olmos Docudrama, Americanos, Latino Life in the U.S.; lecturing in the Bravo documentary, Palladium: When Mambo Was King and in the Smithsonian film accompanying the traveling exhibit: Latin-jazz, La Combinación Perfecta. Flores is currently working on a book based on her experiences in the Latino New York world. |